From attic to million-dollar business
DinVintageShop started as two friends with a passion for vintage sweatshirts in a small attic room in Skjern. Today, DinVintageShop is an online shop with plenty of newly produced items for young women (still inspired by vintage fashion).
DinVintageShop is now a fast-growing business.
Here is our journey – so far!
New product category – Bikini
We are launching our first bikini collection and expanding our range for the biggest season of the summer. A new era for DinVintageShop!
Collab with MarieMacho
We are entering into an exciting collaboration with MarieMacho – a collab that brings fresh eyes to the brand and creates plenty of buzz on social media.
Emma – Customer Service
Welcome, Emma. Our new employee, who is taking full responsibility for our customer service and ensuring that our customers have the best experience every time they contact us.
Even more brand trips!
We are choosing to focus even more on brand trips, where we can focus more on taking you around the world...
Cabin trip
The entire team is going on a cabin trip to celebrate our achievements, strengthen our sense of community, and make plans for the future.
New apprentice – Emma
We welcome Emma as our new e-commerce apprentice. Emma brings fresh energy and new perspectives to the team.
Mads – Content photographer
Mads joins us as our dedicated content photographer and takes the quality of our visual universe to the next level.
New Office
We are moving our headquarters to Egå, outside Aarhus. Here, we will have all the room for growth we could need.
New warehouse!
We move warehouses AGAIN—this time to Denmark’s best fulfillment center, SYSTEM TRANSPORT, which will help us ship your orders & exchanges even faster.
Jeans launch
We launch jeans for the first time—Esther & Vera, which go on to become a huge success.
Moving again—and again
We move to an even larger warehouse to accommodate continued growth and make room for all the new product lines.
Launch in Sweden
We get seriously started in Sweden and shoot campaigns in Stockholm with local influencers. We also welcome Swedish social media channels.
10 million likes
An Instagram live show with DinVintageShop breaks the Scandinavian record with a full 10 million likes.
Shopify Milestone
We reach order no. 100,000 and receive a nice milestone award from Shopify.
Expansion of the product range
Copenhagen pants & shorts, linen trousers, bags, shoes, and many new product categories are introduced.
Relaunch + Baby Tees
The website is relaunched with a new design and the introduction of baby tees—which go on to become a huge success.
Our first trainee
Carolina Brigon is hired as a digital commerce trainee and contributes creative social media content and new product ideas.
To Djursland
We move into Louise & Frederik’s warehouse in Rønde, from where we continue to run DinVintageShop.
Changes in ownership
Mads leaves the company, and Louise & Frederik join as new co-owners, creating more structure and momentum.
Move to Aarhus
We move to a warehouse in Aarhus, launch an online shop, and start printing and designing our own sweaters.
Founding
DinVintageShop starts as an Instagram shop run by two friends in a small attic room in Skjern.
